Most people search the web on their mobile devices if they have one. At least 90 percent say that they check their email or surf the web with it. This has become more common with the development of QR or Quick Response bars which has made searching the web with these devices much faster. Today, somewhere around 9 in 10 marketers employ some sort of content marketing, even though not all of them know that content marketing is called that. The world has come a long way since the first billboard was rented in 1867. It has even come a long way since Ridley Scott made the Apple Computer’s famous Big Brother Ad during the 1984 superbowl.
However, one thing has remained consistent. Brand marketing is still as popular as ever. A brand marketing agency can help with all kinds of services from brand consulting on downward to the local level. A franchise consultant can also provide a lot of information that people need and franchise marketing is an increasingly important part of a business’s operations.
Brand marketing goes back a long way. Though there were no franchises like McDonald’s back in the 1950, the franchise has proved to be one of the most successful business models for numerous businesses, among other things because they provide an overarching sense of consistency and endorsement. Some people prefer to rely on local knowledge for their brand marketing, but there are many options available for people who want to start a business but also want help doing so. More.